This hair dryer is what you'd expect in a high end dryer. It does a nice job in drying your hair. BUT, it goes far beyond that.
First off, it offers a heat resistant zip storage bag so you actually have someplace to store it other than the rather large presentation box it arrives in. Finally, I don't have to play Tetris just to put all the pieces of my hair dryer back into its box. However, if I choose to just hang it on the wall, this dryer also has a hanging loop for that as well.
Secondly, it offers a magnetic diffuser attachment in addition to the more standard drying nozzle attachment that comes with most every other dryer. As someone with thick, dense, wavy hair I can genuinely appreciate the inclusion of the diffuser.
Finally, the other big PLUS of this dryer is its portability. With its rotating handle, this dryer condenses itself down into a manageable size for travel.
The dryer also has a memory so once you've settled on what temperature & speed you wish to use, the dryer will remember & the next time you turn it on, it will begin with those settings. Nice convenience.